Football fans do forget that this is a business for most people who have invested in a football club. Yes, FSG did make some decisions that they could have avoided, but they have certainly left Liverpool in a better place than when they bought it.
There are rumours [The Guardian] that the Emirates’ sovereign wealth fund Dubai is interested in purchasing a top European football club. This news comes out at the same time that FSG is ready to sell Liverpool either a minority stake or the entire club depending on valuation and offers.
The prospective buyer’s deck has been produced for interested parties. Goldman Sachs and Morgan Stanley are assisting with the evaluation process. FSG purchased Liverpool for £300 million and now after winning a Premier League title, an FA Cup, a Champions League, a League Cup, a UEFA Super Cup, and a Club World Cup, Forbes values Liverpool at £3.5 billion.
Fenway Sports Group is open to the right kind of offer that suits the ambition of the team and the city. This could mean either adding shareholders via a minority stake or a full sale. The owners will consider all options but keep the interest of the club at heart.
In sporting and commercial terms, Liverpool is a very stable sporting investment for someone with a few billion to spare. The project has a committed manager, backroom staff, a young squad, and a very dedicated international fanbase, and very strong partnership and long-term sponsorship deals are already in place. FSG have been working towards making Liverpool an attractive project, and they have done so without a doubt.
What are your thoughts regarding the sale of Liverpool?